Aura - AI adaptive typeface. Un dialogo adattivo tra tipografia e intelligenza artificiale.

The expo­nen­tial devel­op­ment of AI, espe­cial­ly in vir­tu­al writ­ing, opens new pos­si­bil­i­ties for typo­graph­ic design, par­tic­u­lar­ly in vari­able fonts. AURA is type­face that adapts to tex­tu­al con­texts through AI’s lex­i­cal and emo­tion­al inter­pre­ta­tion. This project explores how typog­ra­phy influ­ences mes­sage recep­tion and how arti­fi­cial sys­tems mim­ic human emo­tion via NLP. The projects is con­sists into two edi­to­r­i­al out­comes — one tech­ni­cal spec­i­men with archival robots and machine images and a re-edi­tion of Čapek’s R.U.R. —show­case this inter­ac­tion. Root­ed in Turing’s ​“Can machines think?”, the ques­tion evolves into: ​“Can machines feel?” through a vari­able, dynam­ic type­face designed to improve tex­tu­al usabil­i­ty while also explor­ing the mech­a­nisms behind mod­ern com­mu­ni­ca­tion and design tools.